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Informa

✓ Verified Sponsor

CRM Delivery Manager

🗓️ Posted 2026-07-24 Abingdon on Thames, England, gb Full-time Hybrid ICT

Company shared salary

NA

Market rate

5,000 GBP–6,667 GBP/mo (60,000 GBP–80,004 GBP/yr)

Based on similar roles (title + domain + location).

About the Company

Informa is a leading academic publishing, business intelligence, knowledge and events business, creating unique content and connectivity for customers all over the world. It is listed on the London Stock Exchange and is a member of the FTSE 100. Taylor & Francis Group operates globally and produces high quality, peer reviewed books and journals. We produce unique, trusted content by expert authors, spreading knowledge and promoting discovery globally. We aim to broaden thinking and advance understanding, providing academics and professionals with a platform to share ideas and realize their individual potential. Our purpose is to foster human progress through knowledge. We strongly believe that this requires us to encourage and examine different ideas and voices, so that any work that meets our exacting levels of quality deserves to be included in our publications. This requires open minds, the opportunity for robust debate, and the courage to defend perspectives that stand up to scrutiny, even if they conflict with our personal beliefs or values. Because that's the only way to find the best obtainable version of the truth and, ultimately, foster human progress.

Responsibilities

  • ● Work with marketing planning teams to advise on best practice email plans, audience segmentation, and engagement strategies on assigned audience focus area.
  • ● Use channel expertise to execute campaign/one-off emails (working with stakeholders in content and CRM teams).
  • ● Measure campaign-level performance and report back to planners along with recommendations.
  • ● Build, execute, test, learn, and optimize plans to improve email performance and share learnings with campaign planners and wider teams to improve campaign performance.
  • ● Work closely with the other CRM Delivery Manager to take ownership of best practice use of the email channel.
  • ● Manage team workflow and prioritization of the email calendar.
  • ● Lead and manage special projects focused on enhancing marketing and advertising campaigns, including initiatives related to customer data analysis, segmentation strategies, and campaign innovation, ensuring alignment with business objectives and corporate priorities.
  • ● Collaborate with marketing planning teams on strategy development, including planning for special projects and initiatives that align with corporate priorities and business opportunities.
  • ● Manage budget and track spend for external list rentals and email services, ensuring efficient allocation and adherence to financial targets.
  • ● Act as expert and be recognized as a thought leader inside T&F, influencing internal solution innovations, core marketing strategies, and external company perception.
  • ● Demonstrate expertise in gathering and interpreting requirements and actively using data and insights to drive improvements in email marketing performance.
  • ● Find innovative ways to integrate digital strategies and technology into best practices, with a customer engagement and demand generation.
  • ● Lead, performance manage, and develop direct reports, fostering a culture of high-level performance, motivation, quality, efficiency and innovation in the team, while encouraging new ideas and constructive feedback.
  • ● Effectively coach team members to deliver on commercial objectives and personal development goals.

Requirements

  • ● A high degree of understanding of market conditions and commercial opportunities.
  • ● Expertise in email and automa