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Growth Marketing Manager - Influencers & Affiliates
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Marketing Communications
💰 Salary Not shared
📊 Market 3,000 EUR–4,500 EUR/mo (36,000 EUR–54,000 EUR/yr)
About the Role
We are looking for a highly motivated and resourceful Growth Marketing Manager to join our team and lead our expansion in the Spanish market. This role is ideal for a results-driven professional who is eager to manage complex external partnerships and drive user acquisition while maintaining a high-impact, operational mindset across all performance marketing channels. You will join a high-performance team where you will be expected to manage everything from strategic negotiations to technical troubleshooting in a fast-paced environment.
Responsibilities
- ● The primary focus will be defining, optimizing and executing our Affiliate and Influencer marketing strategy, ensuring total alignment with our business goals and local market nuances.
- ● The day-to-day operations of the Spanish Affiliate and Influencer network will be managed, including pipeline building, relationship management, negotiation, and performance optimization.
- ● Data-driven research and analysis will be conducted to support decision-making and provide the insights needed to scale channel performance, including deep dive analysis on acquisition rates, costs, profitability, product penetration and long term retention.
- ● The reporting of channel performance, key insights, and strategic plans will be owned during weekly and monthly growth steering meetings.
- ● Marketing processes related to partnership tracking, attribution, and payout/budgeting for the Spanish market will be helped to define and improve.
- ● Content compliance and internal rules and controls processing will be ensured.
- ● Ad-hoc growth initiatives will be identified and executed to drive user and revenue growth.
- ● Co-marketing campaigns with strategic business partners will be developed and managed to expand reach and acquire new audiences.
- ● Offline growth initiatives, including traditional media placements, displays, and event activations will be planned and coordinated.
- ● Social media collaborations with key partners will be led to increase brand visibility and engagement.
- ● Content creation will be coordinated with external subject-matter experts and speakers to build public brand awareness and thought leadership.
- ● New growth opportunities and experimental initiatives that support overall marketing and business objectives will be proactively identified and executed.
Requirements
- ● The candidate should have more than 5 years of experience within high-paced marketing agencies or performance marketing roles, demonstrating a resourceful and versatile marketing background.
- ● At least 2 years of direct experience managing Affiliate and Influencer Marketing programs is required.
- ● A proven track record of independently building and scaling new partner relationships specifically within the Spanish market is necessary.
- ● Proficiency in data visualization tools, such as Tableau, Looker, or PowerBI, and advanced Excel/Google Sheets skills, including Pivot tables, VLOOKUPs, and data modeling, are required to audit partner performance and attribution models.
- ● The candidate should have demonstrated ability to negotiate and structure diverse commercial deals, including CPA, CPL, fee structures, and others.
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