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Experian

✓ Verified Sponsor

CRM Campaign Executive - Salesforce Marketing Cloud

🗓️ Posted 2026-07-23 London, gb Full-time Hybrid Marketing Communications

Company shared salary

NA

Market rate

2,916 GBP–4,166 GBP/mo (34,992 GBP–49,992 GBP/yr)

Based on similar roles (title + domain + location).

About the Company

Experian is a global data and technology company, powering opportunities for people and businesses around the world. We operate across a range of markets, from financial services to healthcare, automotive, agribusiness, insurance, and many more. Experian invests in people and new advanced technologies to unlock the power of data. We have an amazing team of 25,200 people in 32 countries.

Responsibilities

  • ● Lead the end-to-end email deployment process - from planning and execution to testing and delivery.
  • ● Ensure campaigns and triggered communications go out on time, every time.
  • ● Design and execute multi-channel customer journeys using Salesforce Marketing Cloud (Journey Builder), aligning messaging across email, SMS, push notifications, and more.
  • ● Champion customer-centricity by embedding fair treatment and regulatory compliance into every campaign.
  • ● Build and maintain responsive, accessible HTML email templates with dynamic content, using tools like Taxi for Email and Litmus for testing.
  • ● Continuously optimise campaigns through A/B testing, performance analysis, and actionable insights.
  • ● Be the subject matter expert on email best practices, design trends, and innovations in CRM and marketing automation.
  • ● Collaborate cross-functionally with creative, data, and product teams to deliver high-impact campaigns that drive engagement and conversion.

Requirements

  • ● Proven experience in CRM and B2C campaign management, with a strong grasp of customer lifecycle marketing.
  • ● Hands-on experience with a CRM tool such as Salesforce Marketing Cloud, Journey Builder, and dynamic content.
  • ● Proficiency in HTML for email focused on design and accessibility
  • ● Data-drive - you love using insights to improve targeting, segmentation, and performance.
  • ● Familiarity with tools like Taxi for Email, Litmus, and SFMC.
  • ● AI literacy

Benefits

  • ● Great compensation package and discretionary bonus plan
  • ● Core benefits include pension, bupa healthcare, sharesave scheme and more
  • ● 25 days annual leave with 8 bank holidays and 3 volunteering days.
  • ● You can also purchase additional annual leave.
  • ● Experian's people first, inclusive and purpose driven culture is multi award-winning; World's Best Workplaces 2025 (Fortune Global Top 25), Great Place To Work in 26 countries to name a few.