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B2B Marketing Executive (12-month contract)carsales · Sydney, NSW, au
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B2B Marketing Executive (12-month contract)

🗓️ Posted 2026-10-08 Sydney, NSW, au Contract Hybrid Marketing Communications
💰 Salary Not shared 📊 Market A$7,000–A$10,000/mo

About the Company

Publift is a dynamic Adtech company dedicated to empowering online publishers and websites to maximize their revenue from display ads. We are passionate about driving publisher growth and have an amazing team committed to this mission. We empower publishers to feel safe and thrive for a long time. Fueled by recent enhancements in our sales capacity and product development efforts, Publift has experienced exciting growth since our inception. Founded in 2015, we have a diverse team of Pub-lifters, growing to over 70 people across three countries

About the Role

We're looking for a hands-on, highly adaptable, and execution-driven Growth Marketing Specialist to drive growth across the Publift and carsales portfolio of Ad Tech solutions for publishers. In this role, you'll sit at the intersection of marketing and sales, translating strategic positioning into targeted go-to-market initiatives, campaigns, and growth programs that generate pipeline, strengthen publisher relationships, and drive revenue outcomes.

Responsibilities

  • ● Drive growth across the Publift and carsales portfolio of Ad Tech solutions for publishers
  • ● Support the development and execution of marketing strategies for new and existing products
  • ● Drive marketing initiatives across the full funnel, from brand awareness and lead generation through to conversion and growth
  • ● Build and execute targeted go-to-market programs, sales enablement initiatives, and integrated campaigns that engage and convert enterprise and SME publishers into long-term partners
  • ● Activate and optimise key growth channels including events, email marketing and automation, partnerships, content marketing, paid media, and account-based marketing initiatives
  • ● Analyse campaign performance, generate insights, and continuously optimise activity to maximise pipeline and commercial impact
  • ● Own initiatives end-to-end, taking ideas from strategy through to execution and measurement
  • ● Build, launch, and manage campaigns directly, working in a lean and agile environment
  • ● Adapt quickly to changing priorities, balancing strategic growth initiatives with operational execution
  • ● Operate with speed, resourcefulness, and independence while collaborating effectively across marketing, sales, product, and commercial teams

Requirements

  • ● 3-5 years in B2B GTM, marketing operations or growth marketing
  • ● Experience in adtech, media, publishing, or B2B SaaS
  • ● Proven track record driving pipeline and revenue, while also being comfortable building top-of-funnel awareness
  • ● Experience working with enterprise and or mid-market customers
  • ● Strong execution skills with the ability to both plan and deliver
  • ● Comfortable operating in a lean, fast moving environment

Benefits

  • ● 24 weeks paid parental leave for primary caregivers
  • ● Four weeks paid secondary caregivers leave
  • ● Paid family & fertility planning leave
  • ● Flexible working arrangements
  • ● Range of policies and leave options to support wellbeing

Application Notes

We're proud to be recognised as one of Australia's Best Workplaces by Great Place to Work , a Family Friendly Workplace and a WORK180 endorsed employer for women. We champion flexibility and offer a range of policies and leave options to support your wellbeing. What's on offer: A place where you can move your career forward, where you'll be continuously backed to make new ideas happen, and the chance to do work that makes real, significant impact in the world. The support of a highly engaged, high-performing team including a leadership team that you'll actually have face time with.