search Browse Jobs
Marketing Manager, B2Bcarsales · Melbourne, VIC, au
carsales logo

carsales

company page ↗

Marketing Manager, B2B

🗓️ Posted 2026-09-02 Melbourne, VIC, au Full-time Hybrid Marketing Communications
💰 Salary Not shared 📊 Market A$7,500–A$10,833/mo

About the Company

At carsales, we're all about making buying and selling a great experience. Since 1997, we've been evolving with the new economy to help people choose how they move - today and tomorrow. We strive to feel small - small enough to stay agile, learn across teams, and connect authentically with each other. With a vision to be the global leader in online vehicle marketplaces, we're transforming how people buy and sell across the world. We discover new ideas and bring them to life. We continue to grow, and we continue to evolve - and we're not afraid to take bold steps to get there. We embrace hybrid working - combining the flexibility of remote work with the energy and connection of in-person collaboration.

About the Job

As Marketing Manager, B2B , you'll lead the planning and delivery of customer marketing for automotive dealers, while supporting selected programs across our Industry and Leisure verticals. Sitting at the intersection of strategy and execution, you'll turn business, product and marketing priorities into clear, coordinated campaigns, communications, events and customer engagement activity. This is a hands-on role for an experienced B2B marketer who can lead complex projects and move comfortably between planning and delivery: from developing briefs and shaping messaging to managing agencies, coordinating stakeholders and driving work through to completion.

Role & Responsibilities

  • ● Lead end-to-end integrated B2B campaigns, from scoping and briefing through to execution, measurement and optimisation
  • ● Partner with Product Marketing to bring SaaS products and capabilities to market through clear customer-facing campaigns and communications
  • ● Lead the dealer customer contact strategy in collaboration with Product Marketing and Growth Marketing
  • ● Maintain oversight of dealer-facing touchpoints to ensure messages, campaigns, events and communications are consistent and support the broader carsales for Business positioning
  • ● Lead complex, cross-functional projects involving multiple teams, dependencies, and channels
  • ● Turn business and customer needs into effective marketing responses, consolidating related activity into broader campaigns where it will create greater impact
  • ● Manage creative, media, event and other agency partners, alongside internal specialist teams, to deliver high-quality work on time and within budget
  • ● In collaboration with the Senior Manager, support the delivery of sponsorships, customer engagement programs, industry forums and trade shows
Show 3 more
  • ● Use customer, campaign and commercial data to guide planning, identify opportunities and improve performance
  • ● People management, setting clear priorities and supporting them to deliver high-quality work
  • ● Remain actively involved in execution, including briefs, shaping communications, reviewing creative and progressing delivery where required

Requirements

  • ● Proven experience in B2B, product or go-to-market marketing, ideally in technology, SaaS or another fast-moving environment

Benefits

  • ● Recognition as one of Australia's Best Workplaces by Great Place to Work
  • ● A Family Friendly Workplace
  • ● A WORK180 endorsed employer
  • ● A highly engaged, collaborative team where you'll learn from exceptional talent
  • ● 24 weeks paid parental leave for primary caregivers, four weeks for secondary caregivers, and six weeks paid gender-affirming care leave
  • ● Regular hackathons, continuous learning opportunities, and wellbeing initiatives that support your mental, emotional, and physical health