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Senior Performance Creative
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Advertising Arts Media
💰 Salary Not shared
📊 Market A$8,333–A$12,500/mo (A$99,996–A$150,000/yr)
About the Company
Join the team redefining how the world experiences design. We know job hunting can be a little time consuming and you're probably keen to find out what's on offer. Our flagship Sydney campus is uniquely Canva - an extension of our Surry Hills neighbourhood. It's a thoughtfully designed space with plenty of room to collaborate, focus, and connect.
About the Job
As Canva scales change continues to be part of our DNA. But we like to think that's all part of the fun. So this will give you the flavour of the type of things you'll be working on when you start, but this will likely evolve.
Role & Responsibilities
- ● Turn campaign briefs, audience insights and performance data into distinctive creative concepts for paid social across Meta, TikTok, YouTube and other channels.
- ● Write high-performing hooks, scripts, static copy, carousels and longer-form video content designed to capture attention and drive action.
- ● Plan and run self-directed shoots for UGC-style, creator-led and direct-to-camera content, including sourcing and directing talent.
- ● Edit and iterate high volumes of short-form video quickly, using strong judgement around pacing, structure, captions, sound and storytelling.
- ● Review creative performance across metrics such as hook rate, hold rate, CTR and conversion, and turn those insights into clear hypotheses for the next round of work.
- ● Remix and repurpose existing creative into new variations, testing different angles, formats and messages to improve performance.
- ● Partner closely with strategists, marketers and media partners to keep creative decisions connected to campaign goals and audience needs.
- ● Raise the creative bar by bringing strong craft judgement, sharing learnings generously and helping turn successful experiments into repeatable playbooks.
Requirements
Experience
- ● You have 5+ years of experience across performance creative, copywriting, video production, or content creation, with a strong focus on paid social.
Skills
- ● You have a portfolio of YouTube, Meta, or TikTok ads that demonstrate strong performance.
- ● You have experience creating and remixing UGC-style content into ads that convert.
- ● You're analytically minded: comfortable in dashboards, confident with performance metrics, and able to connect creative decisions to outcomes.
- ● You have a deep understanding of platform dynamics, formats, and what actually makes people stop scrolling.
- ● You're a strong communicator who can present creative rationale clearly to stakeholders.
- ● You can work at speed and scale, managing multiple projects and tight turnarounds without dropping quality.
Benefits
- ● Achieving our crazy big goals motivates us to work hard - and we do - but you'll experience lots of moments of magic, connectivity and fun.
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