search Browse Jobs
Marketing ManagerPenumbra, Inc. · Alameda, CA
Penumbra, Inc. logo

Penumbra, Inc.

company page ↗

Marketing Manager

🗓️ Posted 2026-09-10 Alameda, CA External Hybrid Marketing Communications
💰 Salary 10,417 CAD–16,667 CAD/mo (125,000 CAD–200,000 CAD/yr) 📊 Market 6,500 CAD–9,500 CAD/mo

About the Company

Penumbra, Inc., headquartered in Alameda, California, is a global healthcare company focused on innovative therapies. Penumbra designs, develops, manufactures and markets novel products and has a broad portfolio that addresses challenging medical conditions in markets with significant unmet need. Penumbra sells its products to hospitals and healthcare providers primarily through its direct sales organization in the United States, most of Europe, Canada and Australia, and through distributors in select international markets. The Penumbra logo is a trademark of Penumbra, Inc. Members of the Penumbra team agree that this is where their work has meaning -- we are transforming the treatment of some of the world's most devastating conditions. Penumbra is where everyone's ideas matter, and where learning and growth are constant. No. 5 on the Greater Bay Area Manufacturers List, San Francisco Business Times, 2020 100 Fastest-Growing Companies, Fortune, 2019 Review our community guidelines for LinkedIn here: https://bit.ly/2Jmbw83. Medical Equipment Manufacturing Specialties: Neurointerventional devices, Stroke treatment, Vascular access, Thrombectomy systems, Interventional radiology, Medical device innovation

Responsibilities

  • ● General Summary
  • ● The Marketing Manager will develop, implement, and monitor marketing activities for Company products. Working as part of a cross-functional team, the Marketing Manager will assist in the commercialization of current and future products. This position combines day-to-day marketing activities with critical strategy planning and execution. There will be heavy emphasis on one-on-one communication and relationship building skills with physician customers, sales territory managers, and global marketing team members.
  • ● Specific Duties and Responsibilities
  • ● Manage continuing U.S. customer and field-oriented product support activities.
  • ● Represent company at tradeshow meetings to promote products.
  • ● Implement promotion strategies, ensuring accuracy of product communication content.
  • ● Participate in field training on company products, and in the development of training materials.
  • ● Identify market opportunities to maximize market penetration.
  • ● Manage an ongoing evaluation of company products in the marketplace, with emphasis on customer needs and perceptions.
  • ● Participate in development and review of product specifications.
  • ● Participate in cross-functional launch teams to ensure successful delivery of new products to sales organizations and end users.
  • ● Articulate and reinforce high level positioning concepts to the field organization.
  • ● Support global marketing activities through communication and other support for regional sales and marketing team members.
  • ● Be personally knowledgeable of Penumbra's products and customers' anticipated uses. Know competitive situations and sell basics.
  • ● Perform an ongoing evaluation of the competitive situation and selling basis with a special emphasis on the customer's view of competitive products and features.
  • ● Participate in market research activities as required.
  • ● Participate in development/review of product specifications.
  • ● Participate on cross-functional launch team to ensure successful delivery of completed products to sales organizations and end users. Rollout activities may include internal activities, e.g., packaging, or external activities, e.g., demo protocols.
  • ● Participate in developing detailed marketing literature and other sales tools for the Penumbra products as assigned.
  • ● Adhere to the Company's Quality Management System (QMS) as well as domestic and global quality system regulations, standards, and procedures.