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Senior Manager, Brand and Creative
Marketing Communications
Company shared salary
NA
Market rate
A$12,000–A$16,000/mo (A$144,000–A$192,000/yr)
Based on similar roles (title + domain + location).
About the Company
At DoorDash, our mission to empower local economies shapes how our team members move quickly, learn, and reiterate in order to make impactful decisions that display empathy for our range of users-from Dashers to merchant partners to consumers. We are a technology and logistics company that started by enabling door-to-door delivery, and we are looking for team members who can help us go from a company that is known as the place you order food to a company that people turn to for.
Responsibilities
- ● Build, own and evolve the vision, story and creative expression of the DoorDash brand across ANZ
- ● Lead the region's brand and creative platform that will guide work across all channels
- ● Partner closely with internal teams and external agencies to develop remarkable, on-strategy work that builds cultural relevance and earns attention against a well-resourced market leader
- ● Shape creative for DoorDash's major ANZ sport and entertainment partnerships, ensuring brand and partnership work reinforce each other
- ● Act as the primary advocate for our three audiences, Consumers, Dashers and Merchants, ensuring brand and creative decisions are grounded in real audience insight
- ● Own, report on and optimise against ANZ Brand Health goals
- ● Build brand architecture, narrative and messaging frameworks that can flex across a fast-growing marketing portfolio and product suite
- ● Lead the Social and Content teams to put DoorDash at the heart of real-time cultural conversation in ANZ
- ● Own the consumer insights and research roadmap for ANZ, commissioning and interpreting studies that sharpen our understanding of audiences and directly inform brand strategy and creative decisions
- ● Manage the brand and creative budget across ANZ, including agency retainers, production costs and resourcing, making sharp trade-offs to ensure spend is concentrated behind our highest-impact work
Requirements
- ● 12+ years of relevant brand strategy and creative experience, either brand-side or within a creative agency
- ● The ability to translate complex problems into simple, sharp narratives that travel across an organisation
- ● A track record of partnering with creative teams to develop genuinely remarkable, effective work
- ● Proven experience crafting brand positioning, architecture and messaging frameworks
- ● Comfort operating with a high degree of autonomy and ownership, and confidence to hold a clear point of view under pressure
- ● A collaborative mindset and the ability to work closely with Marketing, Partnerships and Product teams
- ● A strong instinct for culture and an eye for creative that cuts through, ideally with direct experience in sport, entertainment or lifestyle brand marketing
- ● A genuine passion for research and brand health measurement; experience designing qualitative and quantitative studies is a plus
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