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Account Manager, ActivationWPP Media · Toronto, Canada
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WPP Media

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Account Manager, Activation

🗓️ Posted 2026-08-30 Toronto, Canada Hybrid Sales
💰 Salary Not shared 📊 Market 5,000 CAD–8,333 CAD/mo

About the Company

WPP is the trusted growth partner for the world's leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships - all united by our pioneering agentic marketing platform, WPP Open - we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. EssenceMediacom is a new breed of media agency, grounded in analytics and insights and powered by data and technology, designed for the new communications economy.

Responsibilities

  • ● Manage paid search, paid social, and programmatic media campaigns across multiple channels.
  • ● Create, manage and execute strategic paid search, social, and programmatic plans that meet client's goals.
  • ● Define a campaign strategy and deliverables plan that exceeds client expectations.
  • ● Create, present and gain client approval on campaign strategies and tactics.
  • ● Oversee, deliver and lead Account Management business processes.
  • ● Monitor, track, evaluate and optimize campaign performance to maximize client investment.
  • ● Develop cross-functional campaign development across internal biddable/programmatic teams as well as sister media agencies.
  • ● Maintain positive client relationships, expectations and communications with the assistance of internal resources.
  • ● Build on an existing level of paid search, paid social, and programmatic media expertise and develop a reputation for innovation and efficiency.
  • ● Stay up-to-date with industry trends and developments in paid search, paid social, programmatic advertising.