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Director, Media Planning
Advertising Arts Media
💰 Salary Not shared
📊 Market S$10,000–S$15,000/mo (S$120,000–S$180,000/yr)
About the Company
WPP is the trusted growth partner for the world's leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships - all united by our pioneering agentic marketing platform, WPP Open - we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
Responsibilities
- ● You will lead the development of holistic, insight-driven media plans spanning both digital and traditional channels across Indonesia, Malaysia, Philippines, Thailand, Vietnam and Singapore.
- ● You will provide strategic direction and hands-on oversight across Brand and Performance media campaigns, championing best-in-class execution standards across key digital platforms including Meta, TikTok, Google, and Programmatic.
- ● You will serve as a senior point of contact for the client, building trusted, consultative relationships with key stakeholders and leading senior-level client conversations with confidence.
- ● You will cultivate strong, collaborative partnerships with WPP Media teams across local markets, driving effective ways of working and providing strategic guidance to ensure consistency of output across the region.
- ● You will take full ownership of campaign performance, overseeing reporting frameworks, in-flight optimisation, and KPI delivery, and champion a culture of analytical rigour and continuous improvement across the team.
- ● You will ensure smooth account operations including PO trackers, monthly billing inputs, and reconciliations, and support commercial management.
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