Director, Advocacy Operation

About the Company

Responsibilities

• ● Own and continuously optimize the operational capability that enables L'Oréal Advocacy campaigns to be delivered consistently, efficiently and compliantly across all business units.
• ● Establish operational standards, governance mechanisms and delivery best practices to ensure execution excellence throughout the Advocacy workstream.
• ● Continuously review operational performance and identify opportunities to improve efficiency, scalability and quality across campaign delivery.
• ● Partner with the Advocacy Lead to operationalize new business initiatives, ensuring delivery readiness before client implementation.
• ● Drive operational consistency across campaign execution while supporting the evolving needs of L'Oréal's Advocacy business.
• ● Lead the operational management of Creator Houses, creator partners and external operational vendors supporting L'Oréal Advocacy.
• ● Establish standardized onboarding, documentation and governance processes across the creator ecosystem.
• ● Maintain visibility of creator operational capacity, performance trends and delivery readiness.
• ● Continuously improve creator operational workflows to support faster, more scalable and compliant campaign delivery.
• ● Build strong operational partnerships with creator ecosystem partners to improve operational efficiency and long-term collaboration.
• ● Develop and maintain the operational governance framework supporting the Advocacy workstream.
• ● Establish standardized SOPs, workflow documentation and operational controls across all Advocacy operations.
• ● Drive continuous process optimization and automation to improve productivity and operational consistency.
• ● Collaborate with Technology, Finance and Internal Compliance teams to strengthen operational systems and governance.
• ● Maintain operational documentation and knowledge management to support scalable business growth.
• ● Develop operational dashboards and reporting frameworks that provide visibility into delivery performance, creator operations, operational capacity and process health.
• ● Monitor operational KPIs and identify risks, bottlenecks and improvement opportunities across the Advocacy workstream.
• ● Provide data-driven operational recommendations to support business planning, resource prioritization and delivery optimization.
• ● Escalate operational risks that may impact client commitments, delivery quality or business performance to the Advocacy Lead in a timely manner.
• ● Coordinate creator payment operations and operational financial reconciliation in partnership with Finance.
• ● Ensure operational compliance across creator documentation, contracts, payment processes and governance requirements.
• ● Maintain operational audit readiness and support continuous improvement of compliance processes.
• ● Partner with Internal Compliance to strengthen operational governance and minimize delivery risks.
• ● Support operational cost visibility through accurate operational reporting and documentation.
• ● Foster a culture of operational excellence, accountability and continuous improvement across the Advocacy Operations function.
• ● Drive adoption of standardized workflows, operational tools and governance practices.
• ● Identify capability gaps and recommend operational improvements that enhance delivery scalability and efficiency.
• ● Partner closely with the Advocacy Lead to continuously evolve the operational capability supporting L'Oréal Advocacy.
• ● Stay up to date with emerging creator operations, platform developments and operational best practices, translating relevant learnings into operational improvements.
• ● Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
• ● Minimum 8 years of relevant experience, with a strong preference for experience in Media C Influencer Agencies, or leading in-house advocacy/social commerce operations.
• ● Proven experience in designing, implementing, and scaling operational modelswithin a fast-paced, dynamic environment.
• ● Exceptional strategic thinking with the ability to translate complex business needs into actionable operational plans and processes.
• ● Deep understanding of the beauty industry and influencer marketing landscape (highly preferred), including emerging social commerce trends and creator monetization models.
• ● Demonstrated ability to orchestrate multi-stakeholder alignment across finance, legal, technology, and external partners.
• ● Strong experience in building and managing strategic partnerships with key creator entities, including Creator Houses and large-scale influencer networks
• ● Excellent experience in creator relations management and excellent people skills to build equity with partners and negotiate effectively.
• ● Exceptional client management and communication skills, with the ability to build and maintain strong relationships with senior stakeholders and articulate complex operational strategies.
• ● Strong analytical and problem-solving skills, with the ability to interpret data, identify operational bottlenecks, and draw actionable insights for process improvement.
• ● Excellent presentation and communication skills, both written and verbal, capable of influencing at all levels.