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Business Director, PakistanWPP Media · Karachi, Pakistan
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WPP Media

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Business Director, Pakistan

🗓️ Posted 2026-09-10 Karachi, Pakistan Hybrid Ceo General Management
💰 Salary Not shared 📊 Market ₹600,000–₹1,200,000/mo

About the Company

WPP is the trusted growth partner for the world's leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships - all united by our pioneering agentic marketing platform, WPP Open - we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. For more information, visit wppmedia.com . WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPP's global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com At WPP Media, we believe in the power of our culture and our people. It's what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media's shared core values: Be part of a talented and passionate team shaping innovative entertainment, sports and partnership solutions. Work closely with leading brands, media owners, platforms, talent and industry partners. Opportunity to develop and execute industry-first partnerships and high-impact brand experiences. Develop a strong understanding of ESP offerings, commercial models, partnership solutions and key industry stakeholders. Build a comprehensive understanding of the local entertainment, sports, content and partnership landscape, including key platforms, media owners, talent and vendors. Understand client requirements, agency processes and commercial opportunities across ESP. Est

Requirements

  • ● An entrepreneurial mindset with the ability to identify and develop new business opportunities.
  • ● Strong understanding of the entertainment, sports, content, influencer and partnership ecosystem.
  • ● Strong understanding of media and agency processes and structures.
  • ● Strong commercial acumen with the ability to assess opportunities and business cases.
  • ● Excellent negotiation and stakeholder management skills.
  • ● Excellent presentation, communication and storytelling skills.
  • ● Strong numerical and analytical skills.
  • ● Ability to build and maintain relationships with senior clients and industry stakeholders.
  • ● Excellent problem-solving skills with the ability to think creatively and strategically.
  • ● Strong leadership and people management capabilities.
  • ● Ability to work autonomously in a fast-paced and constantly evolving environment.
  • ● Fluent in Urdu and English.
  • ● Must be a BBA / MBA from a reputable university or equivalent.
  • ● 8+ years of experience in media, marketing, entertainment, sports, partnerships, content or a related field.
  • ● 3+ years of experience in a senior commercial, partnerships, business development or client-facing role.
  • ● Proven experience in developing strategic partnerships, negotiating commercial deals and delivering integrated brand solutions.
  • ● Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we're just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, vision, and dental insurance, significant paid time off, employee wellbeing facilities, and employee mental health awareness days.
  • ● WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
  • ● WPP Media Pakistan is the leading global media investment management operation in Pakistan. We see major growth coming on Digital platforms with internet penetration growing to 87 million broadband users and 85 million 3G/4G subscribers. Social media platforms have also grown substantially in Pakistan where Facebook stands at 34 million subscribers and Tik Tok has replaced Instagram to become the second most penetrated social platform. While the digitalization of the market is happening at a fast pace, it has also opened up opportunities for specializations like e-commerce, Digital Content, Video Planning solutions, Technology and Data & Analytics in Pakistan.
  • ● Please read our Privacy Notice ( https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide. While we appreciate all applications received, only those candidates selected for an interview will be contacted.
  • ● Please read our Privacy Notice for more information on how we process the information you provide.