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GOC | Programmatic Specialist (Planning)WPP Media · Krakow, Poland; Poznan, Poland; Warsaw, Poland
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WPP Media

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GOC | Programmatic Specialist (Planning)

🗓️ Posted 2026-08-28 Krakow, Poland; Poznan, Poland; Warsaw, Poland Hybrid Advertising Arts Media
💰 Salary Not shared 📊 Market ₹8,000–₹14,000/mo

About the Company

WPP is the trusted growth partner for the world's leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships - all united by our pioneering agentic marketing platform, WPP Open - we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

Responsibilities

  • ● Media plan preparation aligned with the agreed strategy.
  • ● Preparing and delivering materials for campaign activation.
  • ● Preparing reports and PCA presentations.
  • ● Acting as a point of contact for the activation team and the client service team.
  • ● Overseeing proper campaign implementation.

Requirements

  • ● 2+ years' experience in planning and managing programmatic campaigns.
  • ● Fluency in English.
  • ● Ability to analyze raw data and develop actionable recommendations.
  • ● Strong attention to detail and ability to work with large and complex files.
  • ● Adaptability and flexibility to meet changing goals and priorities.
  • ● Proficiency in Microsoft Excel and Google Sheets.
  • ● Residency in one of the following cities: Warsaw, Krakow, or Poznan.

Benefits

  • ● Access to internal learning platforms, certifications, and training sessions.
  • ● Life insurance.
  • ● Medical care and sports card in Medicover.
  • ● Funding for English language learning.
  • ● Employee mental health awareness day.