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Director, Performance
Marketing Communications
💰 Salary Not shared
📊 Market 8,333 CAD–12,500 CAD/mo (99,996 CAD–150,000 CAD/yr)
About the Company
WPP is the trusted growth partner for the world's leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships - all united by our pioneering agentic marketing platform, WPP Open - we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
Responsibilities
- ● The Director, Performance Strategy - Commerce leads commerce-focused performance media strategies that drive measurable business outcomes across retail media networks, marketplaces, and direct-to-consumer (DTC) channels.
- ● This role ensures that media investments are aligned with client business objectives and optimized for growth, efficiency, and long-term success.
- ● The Director develops strategic partnerships with Planning, Analytics, Activation, and Commerce teams.
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