Senior Manager, Programmatic WPP Media · Singapore, Singapore

Senior Manager, Programmatic

🗓️ Posted 2026-09-09 Singapore, Singapore Hybrid Advertising Arts Media
💰 Salary Not shared 📊 Market S$7,000–S$10,000/mo

About the Company

WPP is the trusted growth partner for the world's leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships - all united by our pioneering agentic marketing platform, WPP Open - we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

About the Role

The Senior Manager position reports directly in the APMEA Head of Programmatic. The role is responsible for overseeing the overall health and success of their respective account(s) and is expected to also contribute to supporting WPP Media's broader Programmatic Practice. Within this role you'll be responsible for owning the business relationship with your client, agency and team in addition to ensuring the successful delivery of programmatic campaigns. The primary responsibilities of the role include the management of the programmatic team and fostering strong relationships with respective digital agency counterparts, clients and external partners. The Senior Manager is also expected to be the team's source of expertise and point of escalation for all aspects of the execution of a programmatic campaign including implementation, optimization and inventory and audience strategy. While the role typically does not require day to day trading of campaigns as part of their normal responsibility, the expectation is that they should be able to do so if and when required. Programmatic Senior Managers are typically responsible for overseeing the day-to-day workload, training and career development of a team of programmatic talents both onshore and offshore.

Responsibilities

  • ● Owning the business relationship for the account and driving growth of programmatic utilization and investment

Application Notes

For more information, visit wppmedia.com.