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Implementation & Activation LeadWPP Media · Sydney, Australia
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WPP Media

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Implementation & Activation Lead

🗓️ Posted 2026-08-24 Sydney, Australia Hybrid Advertising Arts Media
💰 Salary Not shared 📊 Market A$8,333–A$12,500/mo

About the Company

WPP is the trusted growth partner for the world's leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships - all united by our pioneering agentic marketing platform, WPP Open - we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. For more information, visit wppmedia.com . Open Era is a world-class, bespoke partnership between WPP Media and Suncorp, one of Australia's largest and most iconic insurance groups. This custom agency model brings together the best minds, tools, and technologies to shape the next chapter of growth-powered by openness, intelligence, and orchestration. We flex with Suncorp's diverse brand portfolio, including household names like AAMI, GIO, Suncorp, Shannons, Apia, and Vero. These brands are not only leaders in insurance-they are leaders in creativity, ingenuity, and customer connection. We are building a team that thrives on: The Performance Lead is the senior performance leader for Suncorp within Open Era and reports directly to the Open Era Head of I&A. It is a critical leadership role, ensuring we are setting our clients, our people, and our agency up for success now and in the future. You will collaborate closely with other product and client leaders to shape an agency our people are proud to work at and our client and media partners are proud to work with. This role is accountable for leading performance-led implementation planning, activation, optimisation, and measurement across the Suncorp portfolio. You will ensure every dollar of performance investment is directly connected to measurable business outcomes, policy growth, portfolio priorities, and long-term customer val

Requirements

  • ● Multifaceted Senior Leader: You are a senior performance leader who can move confidently between high-level strategy, technical execution, deep data analytics, people leadership, and client influence.
  • ● Commercially & Technically Fluent: You are commercially minded, technically fluent, and collaborative. You know that great performance media is not just about channel efficiency; it is about connecting media, data, digital experience, customer behaviour, and business outcomes.
  • ● Trust Builder through Clarity: You challenge status-quos because you care about the work. You can lead technical specialists while seamlessly integrating into a broader, multi-discipline leadership team. You are comfortable operating in ambiguity but excel at creating structure for others.
  • ● Authentic Collaborator: You feel empowered to bring your authentic self to work and contribute to great teamwork, knowing your individual ideas and thoughts are valued.
  • ● Inspiring Communicator: You are an exceptional presenter with outstanding analytical and problem-solving skills. You possess the patience to examine deep technical details and translate them into simple, creative client solutions.
  • ● Network Influencer: You are collaborative and astute-able to build trust and respect within a matrixed network and capable of influencing senior stakeholders through persuasion and clear leadership.
  • ● Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we're just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events.
  • ● WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
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