GOC | Senior Paid Social Media SpecialistWPP Media · Krakow, Poland; Poznan, Poland; Warsaw, Poland; Wroclaw, Poland

GOC | Senior Paid Social Media Specialist

🗓️ Posted 2026-09-03 Krakow, Poland; Poznan, Poland; Warsaw, Poland; Wroclaw, Poland Hybrid Advertising Arts Media
💰 Salary Not shared 📊 Market ₹10,000–₹16,000/mo

About the Company

WPP is the trusted growth partner for the world's leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships - all united by our pioneering agentic marketing platform, WPP Open - we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

About the Role

As part of the Global Operations Centre (GOC), you will work closely with teams across the United States, Europe, and Asia to deliver high-impact solutions in a collaborative, multicultural environment.

Responsibilities

  • ● Effectively interact and communicate strongly with regional teams (Europe, U.S.).
  • ● Support campaign launches and set up on platforms like Meta, TikTok, Snapchat & Pinterest.
  • ● Ensure campaign compliance with WPP Media's guidelines.
  • ● Monitor and report on campaign checks across channels/platforms.
  • ● Ensure data accuracy for campaign reporting tools and WPP Media's software.
  • ● Produce daily campaign reports, including pacing, data inputting, and commentary for regional Media Activation teams.
  • ● Organize daily tasks and oversee the work of junior team members, including supporting colleagues with less experience by reviewing their work and providing guidance.

Requirements

  • ● Fluency in English.
  • ● 3+ years experience in planning and managing Meta Ads campaigns (experience with other platforms is a bonus).
  • ● Strong analytics skills and affinity for numbers.
  • ● Ability to analyze raw data and develop actionable recommendations.
  • ● Adaptability and flexibility to meet changing goals and priorities.
  • ● Proficiency in Microsoft Excel and Google Sheets.
  • ● Eagerness to work directly from Poland.

Benefits

  • ● Access to internal learning platforms, certifications, and training sessions.
  • ● Life insurance.
  • ● Medical care & sports card in Medicover.
  • ● Funding for English language learning.