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Associate Vice President, CommerceWPP Media · Bangalore, India
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WPP Media

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Associate Vice President, Commerce

🗓️ Posted 2026-09-09 Bangalore, India Hybrid Marketing Communications
💰 Salary Not shared 📊 Market ₹200,000–₹350,000/mo

About the Company

WPP is the trusted growth partner for the world's leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships - all united by our pioneering agentic marketing platform, WPP Open - we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. For more information, visit wppmedia.com . WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPP's global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com At WPP Media, we believe in the power of our culture and our people. It's what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media's shared core values: Reporting of the role This role reports to the Business Head of E-Commerce. 3 best things about the job: 1. A fun environment that combines the best of being entrepreneurial and being part of an award-winning & young global media agency network - the largest marketing services group in the world. 2. Working on a fast-growing industry first E-commerce practice with access to multiple strategic partnerships, proprietary industry first tools and opportunity to grow in the e-commerce ecosystem. 3. A P&L management role where you will constantly be inspired, challenged and learn something new every day. Get an understanding of the client's e-commerce business & understand st

Responsibilities

  • ● Manage integration of media commerce campaigns with overall mainline & off-platform digital campaign planning & execution.
  • ● Execute & Track performance of all media commerce campaigns for the client, across search, display, DSP and off-platform performance marketing campaigns.
  • ● Lead Evangelization of the use of e-commerce across all client media plans & drive early adoption with both internal & external teams.
  • ● Managing a team of 2-3 practice & platform specialists based in Bangalore.
  • ● A smart / sharp leader who: Has an entrepreneurial spirit and is self-motivated
  • ● Understands the e-commerce ecosystem & business landscape (Marketplace, E-grocers, Hyperlocal platforms etc.)
  • ● Strong understanding of the digital ad & media platforms like Google, FB, Amazon, etc. - knowledge on capability, metrics & business implication on client's e-commerce business strategy
  • ● Ability to leverage industry connects & sources to help achieve the e-commerce targets for the client.
  • ● Has execution experience & understanding of e-commerce industry ad platforms like Amazon Search, DSP, etc. and strong knowledge of media opportunities that exist on other e-commerce platforms
  • ● Isn't wary of getting their hands dirty or stepping into the trenches
  • ● Have a minimum experience of 6+ years in the e-commerce industry & with an overall experience of 8+yrs
  • ● Experience of having worked with any of the large e-commerce/internet platforms or experience in an e-commerce profile having worked for a company within FMCG/ Consumer Durables/ Mobile/Electronic categories
  • ● Experience of having managed performance marketing & brand media campaigns on leading e commerce platforms will be a plus
  • ● Experience of working in roles such as Category Management/Marketing, Media Monetization, Ecommerce Key Account Management, Business Development & Strategic Alliances
  • ● Experience of working in a media/e-commerce agency having managed e-commerce business or media campaigns for mid/large clients across categories like FMCG, Consumer Durables, Electronics etc.