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Manager Programmatic (Mensch)WPP Media · Frankfurt, Germany
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WPP Media

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Manager Programmatic (Mensch)

🗓️ Posted 2026-09-09 Frankfurt, Germany Hybrid Marketing Communications
💰 Salary Not shared 📊 Market 4,500 EUR–6,500 EUR/mo

About the Company

WPP is the trusted growth partner for the world's leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships - all united by our pioneering agentic marketing platform, WPP Open - we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. WPP steht für kreative Transformation. Mit der Kraft von Kreativität gestalten wir eine bessere Zukunft für unsere Mitarbeitenden, unsere Kunden, unsere Gemeinschaften und unseren Planeten. Genau hier setzt WPP Media an: Als globales Mediennetzwerk von WPP vereinen wir die besten Plattformen, Talente und Partner, um in einer vernetzten Medienwelt neue Chancen für grenzenloses Wachstum zu schaffen.

About the Role

Als Manager Programmatic (Mensch) bist du sowohl für die Weiterentwicklung der Programmatic-Aktivitäten sowie die operative Umsetzung dessen für unsere Kund:innen verantwortlich.

Responsibilities

  • ● You regularly analyze campaign results and derive appropriate optimization measures from them.
  • ● You confidently apply existing best practices and further develop them together with the team.
  • ● You keep an eye on ongoing campaigns in the DSPs and ensure cleanly set up and continuously optimized setups.
  • ● You support in selecting suitable target groups, technologies, and inventories for programmatic purchasing.
  • ● You optimize programmatic media buying and always keep an eye on the relevant KPIs.
  • ● The goal is to reliably achieve agreed performance targets.
  • ● You work closely with specialist teams and external partners in an international environment.

Benefits

  • ● Flexible working hours and remote work to help you organize your daily life.
  • ● Opportunity to compensate for overtime.
  • ● You receive 30 vacation days plus one flexible day, additionally December 24th and 31st are free.
  • ● Health benefits, attractive pension plans, and Mental Health Awareness Days focus on your health.
  • ● Develop yourself with diverse training opportunities and use internal career programs for your development within the WPP network.
  • ● You can expect unforgettable events, employee discounts, and other highlights such as the Job Ticket, Wellhub, or the Job Bike.
  • ● Diversity and equal opportunities are important to us; everyone is welcome.