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WPP Media

Senior Digital Campaign Manager (Mensch)

🗓️ Posted 2026-09-09 Düsseldorf, Germany Hybrid Advertising Arts Media

Company shared salary

NA

Market rate

5,600 EUR–8,000 EUR/mo (67,200 EUR–96,000 EUR/yr)

Based on similar roles (title + domain + location).

About the Company

WPP is the trusted growth partner for the world's leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships - all united by our pioneering agentic marketing platform, WPP Open - we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

About the Role

As a Senior Digital Campaign Manager, you are responsible for the setup and management of digital campaigns using various AdServers (Campaign Manager 360 and Adform).

Responsibilities

  • ● You work closely with planning, consulting, and investment management colleagues as well as with the SEA, Social, and Programmatic teams.
  • ● You ensure optimal technical campaign processes between external media marketers, ad servers, and third-party providers such as Nielsen, IAS, and DoubleVerify.
  • ● You coordinate with creative agencies for the production of planned advertising materials.
  • ● Based on defined KPIs, you create campaign reports, derive reliable learnings, and develop long-term optimization measures from them.
  • ● You continuously analyze performance, optimize to increase campaign effectiveness, and control pacing to achieve the booked delivery.
  • ● You confidently advise our client teams on campaign optimization and independently develop well-founded recommendations for action.

Requirements

  • ● Ausbildung & Qualifikation:

Benefits

  • ● You can shape your daily life with flexible working hours and remote work.
  • ● You can compensate for overtime.
  • ● You receive 30 vacation days plus one flexible day.
  • ● December 24th and 31st are additional days off.
  • ● Health services, attractive pension plan, and Mental Health Awareness Days put your health first.
  • ● You can develop yourself with diverse training opportunities and use internal career programs for your development within the WPP network.
  • ● You can expect unforgettable events, employee discounts, and other highlights such as the Job Ticket, Wellhub, or Job Bike.
  • ● Diversity and equal opportunities are important to us.