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GOC | Senior Paid Social Media Specialist (Planning)
Advertising Arts Media
💰 Salary Not shared
📊 Market ₹10,000–₹16,000/mo (₹120,000–₹192,000/yr)
About the Company
WPP is the trusted growth partner for the world's leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships - all united by our pioneering agentic marketing platform, WPP Open - we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
Responsibilities
- ● Active involvement in touchpoint strategy preparation and providing input
- ● Media plan preparation aligned with the agreed strategy
- ● Sharing asset specifications and delivery template
- ● Acting as a point of contact for urgent client requests, together with the manager
- ● Generating naming conventions and preparing trafficking sheets for applicable touchpoints
- ● Delivering assets to the team, and overseeing proper campaign implementation
- ● Delivering reports to the client, and providing optimization feedback
- ● Supporting the activation team with campaign setup during peak periods, if needed
Requirements
- ● Fluency in English
- ● 3+ years experience in planning and managing Meta Ads campaigns
- ● Strong analytics skills and affinity for numbers
- ● Ability to analyze raw data and develop actionable recommendations
- ● Adaptability and flexibility to meet changing goals and priorities
- ● Proficiency in Microsoft Excel and Google Sheets
- ● Eagerness to work directly from Poland
Benefits
- ● Access to internal learning platforms, certifications, and training sessions
- ● Life insurance
- ● Medical care and sports card in Medicover
- ● Funding for English language courses
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