Back to jobs
Field Marketing Specialist (SGEP)Thunes · Singapore, Central, Singapore
Thunes logo

Thunes

company page ↗

Field Marketing Specialist (SGEP)

🗓️ Posted 2026-09-08 Singapore, Central, Singapore Hybrid Marketing Communications
💰 Salary Not shared 📊 Market S$4,000–S$6,500/mo
Location: Singapore Employment: Full-time

About the Company

Thunes is a financial technology company that disrupts and transforms the existing financial system. The company is part of the TransferTo Group and operates globally with culturally diverse teams. Thunes strongly believes in developing talent from within and nurturing truly global, entrepreneurial young individuals to grow future leaders.

About the Job

This is a Field Marketing Specialist position within Thunes' graduate programme (Singapore Global Executive Programme in partnership with Enterprise Singapore). The role will support field marketing initiatives globally and will initially report to the Field Marketing Manager (EMEA). The ideal candidate will be responsible for supporting events, localising campaigns, executing local and global partner marketing campaigns, localising corporate branding, local press relations, and ensuring website content meets regional needs. This role requires a pro-active team player with a hands-on approach to ensure brand awareness, follow up leads, and support sales growth.

Role & Responsibilities

  • ● Support sales and lead generation efforts across various marketing channels.
  • ● Follow up campaigns across all marketing channels, including digital marketing, community engagement, events, email marketing, and content.
  • ● Monitor, track, and report analytics to ensure alignment with growth KPIs.
  • ● Execute and oversee assigned events, including trade shows, conferences, owned-events, webinars, and customer events.
  • ● Collaborate with sales and product teams to develop event strategies that align with business goals.
  • ● Maintain and upkeep event budgets, logistics, vendor relationships, and post-event analysis.
  • ● Adapt global marketing campaigns to fit local markets, ensuring cultural relevance and compliance with regional regulations.
  • ● Work with regional teams to tailor messaging, visuals, and content for maximum impact.
Show 16 more
  • ● Monitor and report on the performance of localised campaigns, making data-driven adjustments as needed.
  • ● Support joint marketing campaigns with local and global partners.
  • ● Collaborate with partners to create co-branded content, promotions, and events that drive mutual business objectives.
  • ● Analyse and track the effectiveness of partner marketing activities, optimising for better results.
  • ● Ensure that all marketing materials, including brochures, presentations, and digital assets, are localised to reflect regional preferences and standards.
  • ● Maintain brand consistency across all localised content, adhering to global brand guidelines.
  • ● Maintain regular housekeeping of the localised branding materials to ensure quality and relevance.
  • ● Support the localisation of website content, ensuring it is tailored to regional audiences when required.
  • ● Support with the web development and regional teams to implement localised SEO strategies.
  • ● Ensure local social media activities to support local marketing campaigns, aligning strategy with the global brand and storytelling team.
  • ● Monitor website performance and social media performance in the regions and support recommendations for improvements.
  • ● Maintain relationships with local press and media outlets in key markets.
  • ● Support press releases and media kits tailored to local audiences.
  • ● Support local PR activities to increase brand visibility and manage the company's reputation in different regions.
  • ● Maintain quality relationships with vendors, ensuring they meet standards and deliverables.
  • ● Set clear expectations, hold vendors accountable for their performance, and maintain open communication to ensure successful collaboration and high-quality results.

Requirements

Education

  • ● Bachelor's degree in Marketing, Business, Communications, or a related field.
  • ● Be an active undergraduate or graduate university student or recent graduate.
  • ● Be a Singaporean or Permanent Resident.

Experience

  • ● 1-2 years of experience or internship in field or B2B marketing, with a focus on global and regional marketing executions.
  • ● Proven track record of supporting small to medium scale events and localised marketing campaigns.
  • ● Strong analytical skills and experience with marketing performance metrics.
  • ● Experience in supporting local press relations and media outreach.

Skills

  • ● Fluent in English, and potentially other languages.
  • ● Strong understanding of cultural nuances and regulatory requirements across APAC or other region.
  • ● Excellent project management and organisational skills.
  • ● Ability to work collaboratively with cross-functional teams and external partners.
  • ● Proficiency in marketing automation tools, CRM systems, and web analytics platforms.
  • ● Creative mind that knows how to build awareness and brand equity.
  • ● Curiosity to discover new marketing trends and to know what competitors are doing in the industry.
  • ● A strong self-starter mentality and the capability to build relevant connections with other internal and external stakeholders.
Show 2 more
  • ● Willingness to travel internationally as required.
  • ● Less than three years work experience.

Preferred (nice to have)

  • ● FinTech exposure in a high-growth company.

Benefits

  • ● 18-months structured graduate programme.
  • ● On-the-job training with rotations between functions and teams across TransferTo Group (9 months for each role/rotation).
  • ● Overseas assignments and opportunities to work with diverse teams.
  • ● Competitive rewards package.
  • ● 1-1 mentorship and direct access to senior leaders.
  • ● Leadership and learning development programme.