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Head of Growth (Digital Acquisition)
Human Resources Recruitment
💰 Salary Not shared
📊 Market 4,583 GBP–7,083 GBP/mo (54,996 GBP–84,996 GBP/yr)
About the Company
The Joblogic Story Established in 1998, Joblogic is the UK's 1 Field Service Management (FSM) software platform. We are a global business with offices in the UK , Pakistan , and Vietnam . Since our management buy-out in 2013, we have grown from 500K ARR to 35M+ ARR and expanded our team from 11 to 500+ people. Recently, we secured a strategic growth investment from Vista Equity Partners - a global technology investor specialising in enterprise software. This investment includes over 100 million in new primary capital and will fuel our next phase of growth by accelerating our AI-first roadmap , expanding our platform into CAFM (Computer-Aided Facilities Management) capabilities, and supporting our expansion across Europe and beyond. With Vista's backing, we're transforming from a successful UK business into a global scaling SaaS rocket ship, and we'd love for you to join us on our journey to 100M ARR across international markets. Joblogic provides software to service contractors who install and maintain the built environment. Our platform helps businesses streamline operations, improve profitability, ensure compliance, and achieve rapid growth. With over 100,000 users across industries including HVAC, plumbing, electrical maintenance, facilities management, and building fabric maintenance, we are entering a new era of intelligent automation, predictive maintenance, and data-driven decision-making for service firms. Role summary We are hiring a Head Growth (Digi
Responsibilities
- ● clearer segmentation for higher-value accounts
- ● stronger qualification routes into Sales
- ● messaging and proof points that resonate with more complex buying groups
- ● channel mix and targeting tuned for higher ACV, longer sales cycles, and higher scrutiny
- ● Acquisition strategy and execution (hands-on)
- ● Own the multi-channel strategy and performance across key paid channels, including:
- ● Google Ads and Microsoft Ads
- ● Paid social (LinkedIn, Meta)
- ● Display/YouTube and remarketing
- ● Additional channels where justified (review sites, affiliates, industry partnerships)
- ● Build campaign structures that scale cleanly by:
- ● segment (bigger businesses, priority verticals, intent level)
- ● offer (demo, assessment, content, webinars)
- ● funnel stage (prospecting vs retargeting)
- ● Experimentation and conversion improvement
- ● Run a structured experimentation programme across:
- ● ads (targeting, creative, landing page alignment)
- ● landing pages and forms (CRO)
- ● lead capture paths and nurture routes
- ● Maintain an experiment log with hypotheses, expected lift, success criteria, and learnings.
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