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Digital Director / Senior Paid Media SpecialistVA4U · Philippines
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VA4U

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Digital Director / Senior Paid Media Specialist

🗓️ Posted 2026-09-30 Philippines Fulltime Hybrid Marketing Communications
💰 Salary Not shared 📊 Market A$100,000–A$180,000/mo

About the Company

Property management made easy. Let our sales person assistant take your leads. Save time & money. More than just a Virtual Assistant company. Sourcing the top 1% of Filipino and Sri Lankan talent. Outsourcing and Offshoring Consulting Specialties: Virtual Assistants, Offshore Staffing, Talent Sourcing, Filipino Talent, Sri Lankan Talent, Business Process Outsourcing, Remote Team Recruitment

About the Role

VA4U is seeking a highly experienced Digital Director / Senior Paid Media Specialist to support key client accounts in a dynamic media environment. This is not a pure campaign execution role-we want a senior-level strategist and operator who takes full ownership of campaign management, spot-checks details before they impact performance, interprets complex data into actionable insights, and communicates proactively. You will serve as a trusted extension of our partner agency team, ensuring high-value accounts are managed with exceptional precision, quality assurance, and commercial impact.

Responsibilities

  • ● Multi-Platform Campaign Management: Set up, launch, optimize, and monitor paid media campaigns across Meta (Ads, Business, Events, & Commerce Managers), Google Ads, StackAdapt, LinkedIn Ads, and TikTok Ads Manager.
  • ● Rigorous Quality Assurance: Review campaign settings, targeting, tracking parameters, URLs, creative assets, and budgets before launch to guarantee error-free execution.
  • ● Budget & Pacing Oversight: Track spend, pacing, and delivery daily across multiple high-value accounts to prevent over- or underspends.
  • ● Performance Analysis & Insight: Move beyond basic reporting by interpreting advertising metrics, identifying early trends/anomalies, and providing actionable, strategic recommendations.
  • ● Cross-Functional Collaboration: Work closely with creative, strategy, and account management teams to align media execution with overarching client objectives.
  • ● Reporting & Presentation: Prepare and deliver clear performance reports internally and, when needed, in client-facing discussions.
  • ● Workflow & Process Maintenance: Manage tasks using Monday.com, communicate via Slack, and maintain documentation in Google Workspace.
  • ● REQUIRED QUALIFICATIONS & EXPERIENCE
  • ● Senior Paid Media Expertise: Extensive hands-on experience in managing multi-platform paid media campaigns within a fast-paced agency environment.
  • ● Platform Mastery (Hands-on):
  • ● Meta Suite (Ads Manager, Business Manager, Events Manager, Commerce Manager)
  • ● LinkedIn Ads
  • ● TikTok Ads Manager
  • ● Tech Stack Familiarity: Confident use of Slack, Monday.com, and Google Workspace.
  • ● Analytical & Data-Driven: High numerical accuracy with the ability to transform complex media metrics into clear, actionable advice for both technical and non-technical audiences.
  • ● Proactive Problem Solver: Uses independent judgment to flag risks, performance anomalies, or technical errors before they impact accounts.
  • ● Communication Skills: Exceptional written and verbal English, with strong presentation skills for sharing performance updates and recommendations.
  • ● KEY PERFORMANCE INDICATORS (KPIS)
  • ● Consistently high campaign setup accuracy with zero preventable errors
  • ● Responsible budget pacing and delivery across all client accounts