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Demand Generation Campaign Manager (US-Based)Miovision · United States
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Miovision

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Demand Generation Campaign Manager (US-Based)

🗓️ Posted 2026-09-18 United States Fulltime Hybrid Marketing Communications
💰 Salary Not shared 📊 Market 8,333 CAD–12,500 CAD/mo

About the Company

Serving customers for 20 years Miovision provides cities with modern tools to fix today's traffic problems. We offer solutions that collect multimodal traffic data and uncover actionable insights, helping municipalities get more out of their road network. The result: streets capable of moving more people - safely and efficiently - whether they are in a car, on a bus, on a bike or e-scooter, or walking. Since 2005, our systems have counted more than nine billion vehicles around the world. We have offices in Kitchener, Canada as well as operations in Germany, Serbia and the US. For more information, visit miovision.com. Software Development Specialties: Traffic Data Collection, Video Analytics, Software Development, Vehicle Counting, Portable Video Collection Units, Traffic Studies, Turning Movement Counts, safety, preemption, priority control, reduce greenhouse gases, environmental impact, vehicle preemption, vehicle priority control, safe cities, smart cities, sustainability, vision zero

Responsibilities

  • ● About Miovision:
  • ● At Miovision, we're unlocking transportation networks that move you. Our vision and mission is to enable smart, fast, safe communities that simply flow, as we drive the Intelligent Mobility Revolution. Backed by the world's most advanced traffic AI, Miovision's innovations in traffic signal planning and operations are making it possible for cities to improve the transportation experience for drivers, cyclists and pedestrians.
  • ● All in to win: We're driven by a winning mindset, approaching every challenge with intensity, clarity, and speed.
  • ● One Miovision: We succeed as one team, uniting diverse talents, building on trust, and putting our shared mission before ego.
  • ● Be better every day: We're committed to continuous growth, staying curious, building mastery, and embracing challenges as learning opportunities.
  • ● Make it happen: We are proactive and results-driven, taking ownership, acting with urgency, and focusing on solutions that deliver real impact.
  • ● Earn the customer: We are deeply customer-centric, focused on earning our customers' partnership every day by delivering exceptional experiences that drive their success.
  • ● Position Summary:
  • ● As a Demand Generation Campaign Manager, your primary goal is to act as a strategic, creative, and results-oriented leader who drives the planning, execution, and optimization of high-impact marketing initiatives. You will support company goals by accelerating brand awareness, customer acquisition, and revenue growth while steering clear of competitive gridlock. In this role, you'll direct cross-functional traffic across Marketing, Sales, Product, and leadership teams to merge distinct efforts into seamless, integrated campaigns. Ultimately, you will play a pivotal role in shaping marketing strategies that promote core solutions, elevate customer engagement, and establish a highly differentiated market position.
  • ● Objectives and Responsibilities:
  • ● Plan and manage multi-channel marketing campaigns across digital, email, social media, content, events, trade shows, and traditional channels to reach and engage the target audience.
  • ● Develop strategies to improve conversion rates at each stage of the funnel, from awareness and consideration to lead capture and handoff to Sales.
  • ● Track and report on key performance metrics, including MQLs, SQLs, and overall pipeline growth.
  • ● Create compelling stories, establishing messaging and content that effectively communicates the value of company solutions to the target audience.
  • ● Ensure consistent brand messaging and visual identity across all marketing communications and touchpoints.
  • ● Measure and monitor key performance indicators (KPIs), analyze campaign data, and optimize marketing spend to maximize profitability and overall effectiveness.
  • ● The Ideal Profile:
  • ● Campaign Management: Proven success designing and managing end-to-end B2B or B2G marketing campaigns that directly impact lead generation quality, client acquisition velocity, brand consistency, budget profitability, and overall revenue pipeline growth.