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About the Company
TL;DR: Be the strategic finance partner to the Marketing Org. You will own the financial architecture behind every marketing dollar. You'll build the models, measurement systems, and operating rhythms that ensure every investment compounds into growth. This is an ownership seat with direct executive visibility, not a reporting function. Why Lovable Lovable is the software creation platform that gives people the power to act on the problems closest to them. For decades, turning an idea into software required so much capital, technical fluency, and time that many ideas never came to life. Lovable is the counterargument: a platform for all people with ideas, ambition, and problems worth solving. From solopreneurs to small business owners to teams at companies like Adidas and Zendesk, people have built over 60 million projects on Lovable since its launch in November 2024. And we're just getting started. We're building a generational company from Stockholm, with growing teams in London, Boston, New York, and San Francisco. Our team is small, talent-dense, and moving quickly, with a culture rooted in extreme ownership, high velocity, and low-ego collaboration. We look for people who care deeply, ship fast, and are eager to make a dent in the world. Lovable is one of TIME's 100 Most Influential Companies and has been recognized on the Forbes AI 50 and CNBC Disruptor 50, reflecting our momentum as one of Europe's fastest-growing AI companies and one of the most ambitious places
Responsibilities
- ● Drive marketing efficiency & planning: Own the financial operating plan for Marketing - budget allocation, campaign ROI analysis, and investment tradeoffs to fuel B2C growth while maintaining unit economics discipline.
- ● Build and own channel-level unit economics: Develop and own the CAC, LTV, and payback models that drive investment decisions at the channel and cohort level. Tie spend to acquisition, retention, and revenue so that marketing leadership and finance are operating from one shared source of truth. Pressure-test assumptions continuously - what's working, what's not, and where the next dollar should go.
- ● Connect marketing performance to company outcomes: Work across the organization to ensure marketing investment ties to measurable business results. Analyze market trends, competitive spend, and channel dynamics to inform forward-looking strategy and ensure capital is deployed where it compounds.
- ● Support experimentation, reporting, and forecasting: Partner with Marketing to size tests, set success metrics, and forecast impact on growth and unit economics. Create clear, repeatable reporting to track performance, targets, variance, and learnings that translate into action.
- ● Accelerate with AI: Use AI agents and automation to collapse the time between question and answer. You're expected to continuously push what's possible, replacing manual processes with scalable infrastructure that moves at Lovable's speed.
- ● About your application
- ● Please submit your application in English. It's our company language, so you'll be speaking lots of it if you join.
- ● We treat all candidates equally - if you're interested, please apply through our careers portal.
Requirements
- ● ong candidates have a foundation in investment banking, private equity, venture capital, or management consulting, combined with operational experience at a high-growth startup, AI company, or scaled technology company. You learn fast, take ownership, and operate well in environments where the playbook doesn't exist yet. Bachelor's degree required.
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