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Brand & Marketing CRM Engagement Intern
Marketing Communications
💰 Salary Not shared
📊 Market 1,200 EUR–1,600 EUR/mo (14,400 EUR–19,200 EUR/yr)
About the Company
Back Market is a global online marketplace for certified refurbished electronics. The platform connects buyers with sellers of refurbished devices including smartphones, laptops, tablets, and gaming consoles, offering quality guarantees and competitive pricing. E-commerce / Refurbished Electronics Specialties: Refurbished Electronics, Marketplace Platform, B2C E-commerce, Device Certification, Sustainability, Quality Assurance
Responsibilities
- ● HI, WE'RE BACK MARKET.
- ● Yep, you read that right. Turns out refurbished tech is way better for the planet than new. In fact, With every device purchased on Back Market, our positive impact on the planet grows. From our Customer Care representatives to our software engineer, every individual at Back Market cuts the planet - and consumers - a break. Our mission is simple: to do more with what we already have.
- ● Are you ready to join us
- ● The CRM team works together with other experts from the brand & marketing team but also with Business, Product and Engineering teams. We are responsible for delivering the right message, to the right person, at the right moment, through different channels like emails, push notifications and in-apps.
- ● As a Customer Relationship Management (CRM) Intern, you will support the CRM efforts with a focus on marketing campaigns and transactional communications in all markets we operate.
- ● YOUR MISSION (IF YOU ACCEPT IT):
- ● Lead the creation and implementation of multi-channel lifecycle marketing campaigns, working closely with our brand, business and design teams.
- ● Support in brainstorming, implementing and analyzing transactional CRM communication that enhances our existing customer journeys while also building new ones to support product/service initiatives. This includes working with Product and Engineering teams to define data needs and leverage it to create an end-to-end CRM flow.
- ● Conduct A/B testing and analyze results to provide recommendations to the team for strategic improvements.
- ● Provide support on CRM automation to identify areas for increased process efficiency leverage that to provide dynamic, personalized content to users
- ● YOU ARE IN THE RIGHT PLACE IF:
- ● You feel comfortable working & speaking in English and have excellent written and verbal communication skills.
- ● You are highly detail-oriented (this is a must) and creative with an experimentation and testing mindset.
- ● You are someone who enjoys the technical side of CRM including working on automation and data integration as well as the creative side focusing on content and design.
- ● You have already used a CRM campaign management tool: big plus if used Braze.
- ● You are able to work independently and cross-functionally while demonstrating drive and initiative.
- ● You enjoy working in a fast-paced environment and are able to multi-task efficiently.
- ● You are adaptable and a fast learner eager to acquire new skills.
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